Join our team to accelerate your real estate career.

Transform your business faster with Your Way Home.

Our agents benefit from up to 90/10 commission splits and high quality leads, plus exclusive new home communities, proven and profitable marketing plans, and more — all with no up front costs.

Join our team to accelerate your real estate career.

Join our team to accelerate your real estate career.

Transform your business faster with Your Way Home.

Our agents benefit from 90/10 commission splits and 120 guaranteed leads, plus exclusive new home communities, proven and profitable marketing plans, and more — all with no up front costs.

Lead Intelligence

Our leads are processed through our Lead Intelligence algorithm that identifies verified home owners.

Exclusive Territory

Direct access to lucrative new home communities and connections with builders.

Increased Profitability

Multiply your earnings – plus zero upfront costs and very attractive commission splits.

In-House Lending Team

In-house loan partners, expert marketing & technology, and coaching – all funded by us.

OUR PROVEN + UNIQUE WAY TO BUILD BUSINESS

Become our team’s exclusive agent for select new home communities and custom builders.

  • Generate More Business

Learn how to leverage new home communities and custom builds as lead-gen magnets and conversion machines. This is a proven, powerful way to establish yourself as a local expert and drive leads with superior conversion.

  • Build in layers

You’ll keep your existing resale business moving forward as you always have while layering on this lucrative business growth niche in new homes.

  • Diversified Income Streams

We’re committed to expanding your existing resale business. Plus, we guarantee you at minimum 120 higher-quality buyer and seller leads each year. For each transaction that you close we’ll invest in more advertising and additional leads.

  • Innovation, always

Full-time software developers, video editors, and media buyers ensure our marketing tactics are unique, progressive, and highly effective. Our proven models are based on years of success.

Find out why the Your Way Home team is expanding nationally.

WHY NEW BUILD COMMUNITIES?

An innovative way to grow your real estate business.

After owning a real estate brokerage for two decades, our founder started a home building company and a funny thing happened…his real estate (resale) business exploded. Why?

  • Consumers love looking at new build communities and custom builds online – they are a lead-gen magnet for home buyers.

  • New home communities are marketed poorly and often unseen on the MLS – we leverage this as a profitable opportunity.

  • We promote you as the exclusive, impartial, local expert for a select new home community and shout it to the world.

  • Whether these highly-active leads buy new, buy resale, or have an existing home to sell — you are positioned to serve and close.

  • HOW IT WORKS

We are experts in the leveraging new build communities as lead-gen magnets. By layering onto your current business, pairing new home communities and custom builds with your existing resale business, our agents aim to double their annual commission income.

Make our niche, yours.

We are experts in the leveraging new build communities as lead-gen magnets. By layering onto your current business, pairing new home communities and custom builds with your existing resale business, our agents aim to double their annual commission income.

  • HOW IT WORKS

Make our niche, yours.

We are experts in the leveraging new build communities as lead-gen magnets. By layering onto your current business, pairing new home communities and custom builds with your existing resale business, our agents aim to double their annual commission income.

Exclusive Assignment

We target and assign you to a lucrative new home community(s) in your area, heavily promoting you as the exclusive agent and expert.

Build a Local Snapshot

You become the expert, gathering photos & videos of the neighborhood and models, and taking notes about the location, pros/cons, etc.

5-Star Marketing Plans

Our teams transform your snapshot into professional video tours, marketing assets, and a custom website – all branding you as the local star.

Maximized Visibility

We capture high-value buyer traffic with curated content and the latest SEO tactics to drive homebuyers and search engines directly to you.

We cover the cost of all marketing strategies, web design, asset development, and multi-channel distribution.

SEO gets the website, videos, and content higher rankings in Google, infront of the most active buyers.

All photos, videos, and content taken from your community snapshot is professionally edited by our in-house experts.

Marketing distribution is expertly handled internally and funded by us, going out across all social media networks.

Partner with local, custom builders

Discover an innovative way to create inventory in a tight market and sell homes that don’t exist yet.
Join us to gain access to our proven playbook for developing relationships with local builders and leveraging those connections into high-value sales. Backed by our team leader’s experience and development of a very successful custom home building company, you’ll receive hands-on coaching and proven templates for success.

Ultimately, these partnerships and efforts help make you and small, local builders more successful – delivering exponential benefits to all parties.

LEADERSHIP BACKED BY…
0+

YEARS OF

EXPERIENCE

0M

SALES

VOLUME

VERSATILE EXPERTISE

SUCCESS-DRIVING TACTICS

Simply put – we help sellers sell, buyers buy, and agents thrive – and we’re good at what we do.

Looking at the bigger picture, we are versatile specialists, experienced in all facets of homeownership and beyond. Our unique background and keen eye for opportunity adds value to our collective team – and we have the funding, diligence, tactics, and network to ensure you achieve superior results.

WE’RE HIRING

  • WHO WE ARE

Leading the Way with Unmatched Expertise

With a versatile and impressive background covering custom home building and technology leadership and innovation, paired with over 30+ years of successful experience in real estate and lending, YourWayHome is uniquely positioned to achieve superior results and set the bar in the modern real estate industry.
1996

Andrew & Kaly opened a boutique real estate brokerage in Boulder, CO.

1997

Loan Origination Center – company and technology founded by Andrew; pre-Internet, innovative machines that delivered real time loan scenarios, credit resorts, etc. on a remote kiosk.

1999

Technology and company for Loan Origination Center acquired, forming LenderLive Network, hiring Andrew as CTO and eventually becoming one of the largest tech/service providers to the mortgage industry.

2010

Copper Homes formed — a custom home building company, quickly established as a premier home builder in Northern Colorado.

2014

Your Way Home real estate team established to capitalize on unique niche leveraging new home communities and custom builds.

2020

YourWayHome team was incorporated into a national brokerage. Managed the rebranding and recruitment of nearly 200 agents.

2023

Launching the Your Way Home team nationally replicating their proven formula to help agents accelerate their career.

MARKETING SPOTLIGHT

One-of-a-kind business building tactics deserve exceptional marketing solutions…

Video Production

We’ll create a professional video for your assigned new home community using the photos and videos you shoot and then promote it across highly visible and effective channels.

85% of clients want to work with an agent who uses video.

Professional Website Design

  • Receive a personalized home search website, promoting you as the top local agent and expert.

  • Plus – we build traffic-driving community landing pages featuring you as the exclusive agent and including valuable local info, statistics, maps, videos, and more.

Your personalized website and community landing page are lead-generation magnets for buyers.

Experienced support that helps you win listings and increase business year-over-year.

Let Our Team Transform Your Marketing Strategy

We make you unforgettable with the most innovative marketing and the expertise to tell a local story in a way that creates an emotional response – and reaches more buyers, more often, more effectively.

  • Our goal is to showcase and promote your local expertise with cutting-edge marketing, transparent, informative, and traffic-driving content.

  • Standout amongst agents in your area and beyond with powerful, bespoke marketing solutions.

  • Engaging marketing and visibility maximizing SEO and multi-channel distribution tactics deliver enhanced & automatic brand recognition.

LEADING MARKETING TACTICS AND DISTRIBUTION CHANNELS

  • Powerful Video Tours

  • Targeted, dynamic social campaigns

  • Personal Websites

  • Exclusive Community Landing Pages

  • Custom Marketing – flyer, trifold, brochure, social posts, and email assets

UNIQUE AGENT-FOCUSED ADVANTAGES

Value-drivers: everything you expect and more

Exclusive Leads

We use paid advertising and SEO to drive traffic to our custom new home community websites—generating high quality leads exclusively for you.

Customer-Centric

Our customer-centered, end to end experience is designed to increase efficiency and drive success for your business.

In-house Lending

Agent + Lender partnerships = an all-around better process, higher earnings for you, and lower margins/fees for clients.

Commission Splits

We pay the same generous commission split, up to 90%, on all transactions. Even on the leads we provide to you!

Marketing Automation

Stay focused on helping clients buy and sell homes – let our scale, technical and marketing expertise deliver elevated, aggressive marketing on autopilot.

The Best CRM Tool (you’ll actually use)

Operate at peak efficiency – we’re confident that we’ve assembled, customized and tuned the best real estate CRM out there.

Partner with Local Custom Builders

Access our proven playbook and learn how to develop and leverage relationships with local builders, into high-value sales.

Lead Intelligence

Our proprietary algorithm identifies leads that are also homeowners. These leads are particularly valuable as potential sellers and buyers.

Unmatched Experience

Stay focused on helping clients buy and sell homes – let our scale, technical and marketing expertise deliver elevated, aggressive marketing on autopilot.

On-Going Training

We facilitate (and fund!) hands on coaching derived from our leadership’s versatile expertise and on-going training from many industry-leading experts.

Personalized Website

You receive a Custom-to-You designed, traffic-driving, home search website – where all leads that come through your site are yours alone.

Build Your Local Legacy

We hire selectively to ensure you’re positioned to become the local expert and star – individual recognition, unmatched support, zero dominance from the top.

We help agents operate more efficiently and get back more time to better serve their clients.

More goes in your pocket with every closing — plus more business and closings overall

  • Exclusive Leads — leads are not delivered to any other agents. Every time you have a closing we invest 1/2 of the team split directly to your advertising budget to generate more leads.

  • Higher-Quality Leads – our tactics deliver the most active buyer/seller prospects.

  • Exclusive connections to new home communities and custom builders.

  • Faster Conversion – engaging marketing, visibility maximizing SEO and multichannel distribution tactics helps our agents stand out and win more listings.

  • Agents begin at an 80/20 split. Once you have closed six transactions in one year your split is increased to 90/10 and remains at 90/10 so long as you are closing at least six transactions per year. You don’t have to reset each year!

  • Monthly Fees: Just $50 per month includes your Lofty CRM and Website (normally $400 alone), plus your YourWayHome.com personalized new home website.

If I keep my personal production the same (10 self-sourced closings) I’m already coming out ahead with the great split and low fees. Plus if I close just two extra transactions from the company provided leads, at the same great split, my income increases from $94,000 a year to $116,410!

How many more closings will you have with our new home leads, marketing support and Lofty CRM?

Fathom Realty, our national brokerage partner

Fathom is a publicly traded, national brokerage with an amazing culture. Fathom handles all of our licensing, E&O insurance, accounting, back office and compliance so our team can focus on growing your business with our marketing, technology, lead generation and coaching. The only upfront fee to join Fathom is $99 which includes your initial business cards and marketing materials.

Very low fees for our team members

$0

Annual fee paid from your first closing each year

$0

$465 transaction fee to a maximum CAP of $6,000 in fees. Plus $35 E&O fee

$0

$165 post CAP fee plus $35 E&O

Receive revenue share on all agents that you refer to Fathom Realty

Level 1

Shared revenue:10%

Automatically unlocked

Level 2

Shared revenue:10%

Automatically unlocked

Level 3

Shared revenue:10%

4 agents in Level 1 to unlock Level 3

Level 4

Shared revenue:10%

8 agents in Level 1 to unlock Level 4

Level 5

Shared revenue:10%

12 agents in Level 1 to unlock Level 5

Must have 4 agents in Level 1 to keep all levels unlocked.

Revenue share is on Fathom transaction fees only, not the YourWayHome team splits.

WHY CHOOSE US?

Leverage Our Proven Formula
to Grow Your Business.

Our desire to help you succeed runs deep and our coveted reputation drives us to handle every task with fresh ideas and enthusiasm.

  • Cutting-edge tactics are key to success — our innovation, expertise, and endurance can out-pace the most ancient firms.

  • We perform together as a powerful team, delivering a collective and remarkable experience for our clients.

  • We value old-school service + new-age tactics — raising the bar in real estate tech, market research, and consumer education.
  • We have the know-how, moxie, vision and established connections to produce the results you deserve.

We are the place where good agents become great and great ones become even better.